Awapuhi Wild Ginger HYDRATE by Paul Mitchell

THE NEXT "IT" PRODUCT:

Bring the luxury, beauty, and smells of Hawaii to your shower with The Hydrate Collection from Awapuhi Wild Ginger by Paul Mitchell. This Shampoo, Conditioner, and Glossing Treatment collection are infused with HydraTriplex complex that  instantly transforms hair with deep hydration, softness and shine.

The unique aspect of this HydraTriplex complex is that the moisture molecule was broken down to an eighth of its original size enabling the moisture to penetrate the cortex of your hair rather than cover the surface.This enables those who have finer hair texture to receive maximum moisture and shine without their hair feeling heavy or weighed down.

The shining star of the collection is the HydraSoft Glossing Treatment. This glossing treatment is a color-safe, rinse-out treatment that instantly transforms your hair to feel softer and look shinier than ever before! The HydraSoft Glossing Treatment can be done in the salon and at home in the shower. After rinsing out your shampoo, massage the glossing treatment into your hair starting at your ends and working your way up. The best part is it only takes 15 seconds to process before you rinse!

We’ve also added the HydraSoft Shampoo and Conditioner to the retail shelf of the salon! Both of these products are color-safe and will replenish moisture, soften hair, and add shine!

Utilizing all three products in The Hydrate Collection from Awapuhi Wild Ginger is a no brainer for anyone wanting shinier more lustrous hair! We at Cocktail Hair Studio are huge fans!